Estate Living Partners with Private Property

Amid a growing desire for sustainable and secure living with aock-up-and-go lifestyle, along with changing perspectives on retirement and a new market of property investors emerging in Generation Z, the interest in property along with the need for information is driving the demand for homes in secure community schemes and estates.

In response to this current trend, Estate Living, the definitive resource on residential community schemes both locally and abroad, is thrilled to announce an exciting collaboration with Private Property, South Africa’s leading property listing brand. The intended benefit is to elevate convenience for secure estate house hunters and investors by providing comprehensive information for everyone invested in estate living.

Louise Martin, CEO of Estate Living, expressed her excitement about the collaboration: ‘We are delighted to join forces with Private Property, a pioneer in the South African property market. This will enhance our ability to provide our readers with even more value, connecting them directly to available properties in secure residential communities. Together, we are creating a seamless experience that combines our rich content and expertise with Private Property’s comprehensive property listings and tools.’ According to Private Property CEO, Theo Mseka, ‘the collaboration with Estate Living is part of driving authentic innovation and growth within the overall ecosystem to benefit everyone involved.’

With over 14 years of market insight, Estate Living has established itself as the premier source for all things related to estate life. Their powerful platform, combined with an extensive network, provides unparalleled access and valuable information, simplifying the navigation of residential community schemes for readers. 

Private Property has led the way in the property market, offering a platform that empowers connections and supports the property journeys of millions of South Africans. Whether you’re buying or renting, their detailed listings provide comprehensive information on pricing, availability, and direct contacts, ensuring that users have everything they need to make well-informed decisions. Now, with the addition of Estate Living, this platform becomes an unstoppable force in the property industry.

Enhanced features for Estate Living users

Through this collaboration, Estate Living users will enjoy enhanced access to a wide range of estates, from gated communities to chic retirement villages. The website will now offer:

• Deep dives: Discover comprehensive information about community schemes and estates.
• Epic videos: Enjoy visual tours of communities and amenities, including interviews with management and industry experts.
• Vivid area insights: Learn about the lifestyle, facilities, infrastructure, and future development plans of various estates.
• Direct access to properties available to rent or buy in each estate profiled.

Estate Living simplifies South Africans’ search for their dream estate home by connecting users directly to their Private Property partner. This allows users to explore detailed estate profiles on their website, and then seamlessly transition to Private Property for in-depth information, pricing, and specifications.

About Estate Living Estate Living is the ultimate resource on residential community schemes, providing 14 years of market insight and unmatched access to information about estate life. Our powerful platform and networks offer valuable information to help you navigate residential community schemes locally and abroad.

About Private Property Private Property is a property platform that gives all South Africans the opportunity to easily, efficiently and intuitively find the right space for their needs. Founded in 1998, they exist to connect hearts and homes through their base of property professionals and consumers.